National coverage and holistic marketing support to build brand awareness
Tidy Planet is an organic waste solutions firm – specialising in on-site industrial composting, dewatering, drying, and Energy-from-Waste technologies.
Tidy Planet first dipped its toes in PR waters back in 2018, when the firm wanted Scriba’s help to build its reputation and voice within the waste and recycling sector, alongside vertical markets such as hospitality and education.
Scriba has been supporting us with strategic PR and marketing content for four years – during which time their support breadth has evolved in line with our business growth and aspirations. Now positioned as an authoritative voice in the industry, we’re regularly asked for comment, which is down to telling the great – and often complex – stories of both ourselves and our clients. Scriba speaks our technical language and we’re proud to have them on board as our communications partner
Huw Crampton, sales manager, Tidy Planet.
Within the first 12 months, we’d already secured thought-leadership features in key publications such as The Caterer, TUCO, and ENDS Europe, to name a few – and it’s only flourished from there.
We’ve since scooped a national piece with the BBC – seeing one of its current affairs journalists accompany the Tidy Planet team to film one of their clients’ composting projects in France. This coverage resulted in a circa 2,000% increase in website users, 115 direct enquiries, and a pinned post on BBC Business’s Twitter – with 1.9m followers.
Over the years, our support has scaled in line with the growth of the business – seeing us provide email marketing, social media management, and blog support, alongside website copywriting and marketing strategy planning.
Bolt-on marketing department
Targeted media relations
Profile raising of key spokespeople
Event comms support
SEO-rich blog content creation
Email nurture sequences
Social media management and content curation
Monthly MQL reporting